6 Reasons to start Blogging

1. One of the main reasons for starting a blog is that it is FREE, easy to use. Blogging is the perfect place to sell the benefits to your clients rather than selling your agency's credentials.

2. Having a blog has become an essential part of any organisation's new business drive.

3. Blogging does not have to be an art but is a concise communication tool to impart your organisation's wealth of knowledge. Clients are looking for leadership.

4. A few years back it was recommended that every business should have a website, now every business must have a blog.

5. By having a blog it will become an environment of your thoughts allowing potential clients to follow them. A website has become more of an online brochure highlighting clients and case studies.

6. By running a blog it helps you keep upto date with all the latest  thoughts and shared opinions amongst peers.  This will demonstrate you are at the forefront of thinking and make you a trusted source.

For further information on Design, Print & New Media please contact:

Jonathan Pool
Director
T: 020 3137 3079
E: jpool@plplondon.com
W: plplondon.com

What is a URL Shortener and when to use it?

URL shorteners, such as Google's and Bitly's, are services that help take longer URLs and reduce them into manageable links that almost never exceed 20 characters. URL shorteners are perfect for when using Social Media sites with the likes of Twitter, Linkedin and Facebook.

One of the reasons that Google's and Bitly's URL shorteners have become so popular is because of the way that they present data results in the form of where the link was clicked, geographic location and how many times it was clicked.

For example we will be able to know which Social Media site produced the most referrals to this blog!

This type of information helps companies develop more targeted content.

For further information on Design, Print & New Media please contact:

Jonathan Pool
Director
T: 020 3137 3079
E: jpool@plplondon.com
W: plplondon.com

PLP London Rebrands dohertybaines

PLP London were asked to review dohertybaines's brand and marketing collateral as part of an evolutionary process to strengthen their position in a competitive market.

dohertybaines brings together all of the specialist disciplines involved in the real estate process to provide comprehensive, rapid and effective advice on any commercial property issue.

Delivered: Corporate identity, website, brochure, advertising campaign, stationery and print production.

Jonathan Pool
Director
T: 020 3137 3079
E: jpool@plplondon.com
W: plplondon.com

Connect, Convert and Grow your business with goMobi.

goMobi is a website builder that allows individuals and businesses to build complete websites specifically optimised for Mobiles & Smartphone's.

Consumers are increaingly using a mobile device to find information about you and your company.

The great aspect of Smartphones is that they enable your customers to surf the web, do product research and even purchase products and services. A mobile presence can generate valuable traffic and boost additional revenue for every business.

Jonathan Pool
Director
T: 020 3137 3079
E: jpool@plplondon.com
W: plplondon.com

PLP London Launches Redivac

Delivered: Corporate identity, website, stationery, CGI film, technical illustrations and print production.

Redivac are market leaders in vacuum sewerage collection systems and have more than 25 years experience Worldwide. 

PLP London were commissioned to re-brand Redivac by creating a new corporate identity, logo, website and suite of marketing literature.

PLP London Develop websites

PLP London offers comprehensive web development that can be applied alongside design or as an independent service.This can include HTML, flash, e-commerce and content management.

PLP London can source all types of Merchandising

PLP London works closely with marketing departments to deliver on brief the best products at the best price.

We have the experience of sourcing promotional items from the UK or if the lead time permits we have strong relationships with suppliers in Europe and the Far East.

PLP London and 'Green' printing

PLP London adheres to the 'chain of custody' on any of the environmental accreditations. This allows us to offer environmentally friendly options for your stationery such as FSC (Forestry Stewardship Council) and vegetable
and soya based inks.

Clients can take advantage of our storage facility by printing extended runs of their stationery thereby creating greater savings through econimies of scale. These items are available for delivery within 24hrs.

PLP London and Publications Print Management

PLP London understands the importance of working with its clients to deliver the right product with extremely tight deadlines.

We have a dedicated account management structure and access to the latest technology in production and print facilities. All of this provides our clients with the peace of mind that their print will go on press on the right day for it to be delivered on time.

PLP London and Poster Printing

PLP London has the know how and the experience of producing all forms of posters be it paper, vinyl or PVC. 

Past poster solutions have ranged from 6$ to 96$ and bus sides to building wraps.  We have worked closely with PC&DS and Viacom managing the client's campaigns seamlessly with the media agency.

PLP London and Brochure Print Management

PLP London takes pride in assuring its clients that it offers a fully comprehensive brochure print service.

We offer a range of print solutions, embracing high quality litho to individually targeted, short-run digital print.  We offer all associated print aspects including: finishing, fulfilment, storage, domestic and international distribution.

PLP London offers Property marketing

PLP London works with a number of prestigious clients to develop marketing strategies to suit the needs of each project.

Activities range from one off brochures through to marketing campaigns including microsite, advertising and HTML emails.

PLP London and Newsletters

PLP London understands the potential effectiveness of a newsletter as a direct form of communication with both internal and external audiences.

We can work with you to create newsletters that will raise brand awareness; and build client and employee loyalty. In turn this will help make your marketing campaign work much harder for you.

PLP London and Website Design

PLP London believes websites are an integral part of the marketing mix especially as the website is often the first port of call for prospective client or supplier. All aspects of web design must show consideration to the brand.

We create stylish and sophisticted websites for clients as  part of their brand exposure. This helps clients to define their strategic online positioning within their service sector.

PLP London and Advertising

PLP London works closely with its clients to fulfill their marketing objectives through targeted and meaningful advertising campaigns. Whether the objective is to create brand awareness or to communicate an individual product or service, our considered and creative approach will ensure your message is delivered to generate the result you want.

PLP London believes in the art of communication through print design.

We deliver effective marketing solutions through our use of photography, art direction and copywriting, ranging from internal communications to targeted external marketing campaigns.

In addition, our print expertise plays an important role in delivering the best and most cost-effective print solutions to complement the design.

PLP London is passionate about effective branding.

In todays competitive market place we believe branding is not about getting your target market to choose you over the competition, but it is about getting your prospects to see you as the only one that provides a solution to their problem.